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Social cognition and behavior in the market
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5 Strategien zur Deeskalation von Commitment (2021)
Ziegler M, Soucek R
Other publication type
Eskalierendes Commitment: Warum Menschen an fehlgehenden Handlungssträngen festhalten (2020)
Ziegler M, Soucek R, Moser K
Journal article
Deeskalationstechniken: Ein Überblick (2020)
Moser K, Wolff HG, Soucek R, Ziegler M
Journal article
Process accountability as a de-escalation technique: How time moderates the dual role of information search (2020)
Moser K, Wolff HG, Soucek R
Journal article
Eskalierendes Commitment bei Finanzentscheidungen: Wie robust ist der Wahleffekt im Kontext eines rundenbasierten Aktienplanspiels? (2019)
Ziegler M, Soucek R, Moser K
Journal article, Original article
Unable to resist the temptation to tell the truth or to lie for the organization? Identification makes the difference. (2019)
Baur C, Soucek R, Kühnen U, Baumeister RF
Journal article
Traits grow important with increasing age: customer age, brand personality and loyalty (2017)
Bekk M, Spörrle M, Landes M, Moser K
Journal article
Werbekommunikation (2017)
Moser K, Spörrle M
Book chapter / Article in edited volumes
Methoden der psychologischen Marktforschung (2015)
Singh RK, Göritz AS, Moser K
Book chapter / Article in edited volumes
Werbewirkungsmodelle (2015)
Moser K
Book chapter / Article in edited volumes
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