Consumer Behavior

Exploring the influence of submission devices on customer referral creation and receiver reactions in customer referral programs (2024) Wolf L, Klopfer LM, Steul-Fischer M, Reinsperger M Journal article Factors of customers’ channel choice in an omnichannel environment: a systematic literature review (2023) Wolf L, Steul-Fischer M Journal article How digital devices shape online recommendations (2023) Klopfer LM, Wolf L, Steul-Fischer M Book chapter / Article in edited volumes How Does Device Choice Differ Along the Customer Journey and for Different Product Characteristics? – Insights From Experimental and Clickstream Data (2023) Wolf L, Steul-Fischer M Book chapter / Article in edited volumes Device-mediated customer behavior on the Internet – A systematic literature review (2023) Wolf L Journal article Factors of Customers’ Channel Choice in an Omnichannel Environment: A Systematic Literature Review (2022) Wolf L, Steul-Fischer M Book chapter / Article in edited volumes Predicting online shopping cart abandonment with machine learning approaches. (2022) Rausch TM, Derra N, Wolf L Journal article Der Einfluss von Defaults auf das Konsumentenverhalten: Experimentelle Studien zu Versicherungsentscheidungen (2020) Grösch M Thesis Default acceptance and ego-depletion: The moderating role of individual versus dyadic decision making (2020) Grösch M, Steul-Fischer M Other publication type Presenting Health Information: The Effects of Attribute Framing, Numercial Framing and Graphical Presentation on Health Risk Perception (2020) Eberle S, Steul-Fischer M Other publication type, Working Paper