Alexander Brem

Lehrstuhl für Technologiemanagement

Strategies for reward-based crowdfunding campaigns (2016) Kraus S, Richter C, Brem A, Cheng CF, Chang ML Journal article What makes a charismatic speaker?: A computer-based acoustic-prosodic analysis of Steve Jobs tone of voice (2016) Niebuhr O, Voße J, Brem A Journal article Innovationsmanagement: Von der Idee zur erfolgreichen Vermarktung (2015) Vahs D, Brem A Authored book, Textbook Strategic business transformation through technology convergence: implications from General Electric's industrial internet initiative (2015) Agarwal N, Brem A Journal article, Original article Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation (2015) Brem A, Viardot É Book chapter / Article in edited volumes Innovationsforskning på Mads Clausen Instituttet (2015) Chiriaev S, Rubahn HG, Brem A Other publication type Internationales Forschungs- und Entwicklungsmanagement: Innovation zur Steigerung der Wettbewerbsfähigkeit (2015) Wolfram P, Brem A Book chapter / Article in edited volumes Management von Innovationen: Hintergrund und Status quo des Innovationsmanagements im Mittelstand (2015) Brem A, Vollrath O Book chapter / Article in edited volumes Multi-Cultural Teams as Sources for Creativity and Innovation: The Role of Cultural Diversity on Team Performance (2015) Bouncken R, Brem A, Kraus S Journal article Mixing Physical and Virtual Realities: Implications of Augmented Reality Smart Glasses for the Management of Innovation (2015) Rauschnabel PA, Brem A, Ivens BS Conference contribution, Conference Contribution