FAU.de
Deutsch
Login
Home
Publications
Research Grants
Inventions & Patents
Awards
Additional Research Activities
Faculties & Institutions
Research Areas
Heidi Kreppel
List of publications:
BibTeX-Download
Lehrstuhl für Betriebswirtschaftslehre, insbesondere Internationales Management
Publications
(6)
Types of publications
Toggle all
Journal article
Journal article
Book chapter / Article in edited volumes
Book chapter / Article in edited volumes
Authored book
Authored book
Translation
Translation
Thesis
Thesis
Edited Volume
Edited Volume
Conference contribution
Conference contribution
Other publication type
Other publication type
Unpublished / Preprint
Unpublished / Preprint
Publication year
From
To
Abstract
Journal
Filters (inactive)
Employer Attractiveness of Chinese, Indian and Russian Firms in Germany: Signaling Effects of HR Practices (2015)
Holtbrügge D, Kreppel H
Journal article
Perceptions of Chinese and Indian Brand Personalities in Germany (2013)
Holtbrügge D, Kreppel H
Book chapter / Article in edited volumes
Determinants of outward foreign direct investment from BRIC countries: an explorative study (2012)
Holtbrügge D, Kreppel H
Journal article
The Perceived Attractiveness of Chinese Products by German Consumers - A Sociopsychological Approach (2012)
Kreppel H, Holtbrügge D
Journal article
Российские многонациональные корпорации в Германии: имидж бренда и привлекательность работодателя" (Russian Multinationals in Germany: Brand Image and Employer Attractiveness) (2012)
Holtbrügge D, Kreppel H
Journal article
Können Musikgeschmack und Reisepräferenzen die kulturelle Anpassung von Auslandsentsandten vorhersagen? Ergebnisse einer empirischen Untersuchung (2008)
Holtbrügge D, Kreppel H, Puck J
Journal article