Lehrstuhl für Betriebswirtschaftslehre, insbesondere Internationales Management

Chinese outward foreign direct investment - a challenge for traditional internationalization theories? (2012) Berning SC, Holtbrügge D Journal article Die Internationalisierung von Fußballvereinen am Beispiel des FC Schalke 04 (2012) Holtbrügge D, Maderer D Journal article Determinants of outward foreign direct investment from BRIC countries: an explorative study (2012) Holtbrügge D, Kreppel H Journal article Learning style preferences and the perceived usefulness of e-learning (2012) Mohr A, Holtbrügge D, Berg N Journal article Chinese Outward Foreign Direct Investment – A Challenge for Traditional Internationalization Theories? (2012) Berning SC, Holtbrügge D Conference contribution, Original article The Perceived Attractiveness of Chinese Products by German Consumers - A Sociopsychological Approach (2012) Kreppel H, Holtbrügge D Journal article Mind over money. FDI location choice in India (2012) Holtbrügge D, Friedmann C Journal article Competitive advantage of German renewable energy firms in India and China: An empirical study based on Porter's diamond (2012) Schuster T Journal article Российские многонациональные корпорации в Германии: имидж бренда и привлекательность работодателя" (Russian Multinationals in Germany: Brand Image and Employer Attractiveness) (2012) Holtbrügge D, Kreppel H Journal article Mergers & Acquisitions in Indien (2012) Holtbrügge D, Friedmann C Journal article