FAU.de
Deutsch
Login
Home
Publications
Research Grants
Inventions & Patents
Awards
Additional Research Activities
Faculties & Institutions
Research Areas
International Journal of Business Environment
Journal Abbreviation:
IJBE
ISSN:
1740-0589
eISSN:
1740-0597
Publisher:
Inderscience
Publications (2)
Types of publications
Journal article
Journal article
Unpublished / Preprint
Unpublished / Preprint
Publication year
From
To
Abstract
Filters (inactive)
High-tech marketing communication in the automotive industry: A content analysis of print advertisements (2014)
Baccarella C, Scheiner C, Trefzger TF, Voigt KI
Journal article, Original article
In search of innovation, creativity and entrepreneurial spirit: evidence from the pharmaceutical industry (2010)
Schuster T, Rygl D, Kittler M
Journal article